What Is Pepe Coin (PEPE)?

2025.06.23 sergio
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What Is Pepe Coin (PEPE)?

Pepe Coin (PEPE) is a meme coin introduced in April 2023. Inspired by another legendary internet meme character, Pepe the Frog, PEPE rapidly established itself as a lightweight, social-oriented cryptocurrency with zero practical application, yet with huge viral potential. Pepe Coin was created unlike other conventional cryptocurrencies that advertise innovation, scalability, or decentralization; instead, it boasts about the hype of internet culture and memes.
Based on the Ethereum blockchain as an ERC-20 token, PEPE was developed without a presale, a centralized team, and with no transaction taxes. The case of this raw meme coin has appealed to retail investors seeking to ride the internet trends and achieve easy gains.

How Does Pepe Coin Work?

Pepe Coin does not incorporate the complex technological advances and applications commonly found in DeFi protocols or non-fungible token integrations. Instead, its strength lies in simplicity and meme strength.
PEPE is an ERC-20 token that takes advantage of the safety and decentralization of the Ethereum blockchain. This implies that it is compatible with big wallets and decentralized exchanges (DEXs) such as Uniswap.
Key Technical Features:
  • Total Supply: 420,690,000,000,000 (420.69 trillion) tokens
  • Blockchain: Ethereum (ERC-20)
  • Taxes: None
  • Ownership: Contract ownership renounced
  • Liquidity Pool: 100% of liquidity burned and locked
The PEPE smart contract was made permanent and decentralized, with no central control, ensuring that developers cannot change the supply of tokens, fees, or structure after launch.
No staking or mining has been developed, and there is no governance capability of PEPE is simply a speculative, entertainment-based coin.

Why Is Pepe Coin Rising?

The emergence of PEPE is explained by an ideal combination of the meme culture, an opportune moment, and investor sentiment. It came at a moment when the market was thirsty for the next Dogecoin or Shiba Inu. These are some of the main reasons why it is so popular:
1. Viral meme Culture
Memes are the internet addiction, and Pepe the Frog is the best-known meme character of all time. By using this easily recognizable character, the coin was able to attract both meme aficionados and even cryptocurrency traders.
2. Community Power
The PEPE community has proved an effective marketing unit as they have produced viral posts, videos and memes that have contributed to the coin gaining fast traction in social media platforms.
3. Inexpensive price of entry
The microscopic price per token (in other words) allowed retail traders to buy millions of PEPE tokens with just several dollars. This gave a great feeling of high returns and prompted mass purchasing.
4. Exchange Listings
PEPE made its way to major exchanges (such as Binance, OKX, KuCoin, and Coinbase) within weeks of launch, giving it enormous liquidity and promising millions of dollars in trade.

Narration of what happened to PEPE recently

1. Many PEPE were Purchased by Big Investors (May-June 2025)
Billions of PEPE tokens are acquired by wealthy investors who are labeled as whales.
A whale purchased 5.5 million dollars of PEPE at a dip of the price.
This typically means they anticipate the price will increase in the future.
2. The price jumped in early May and June.
At the beginning of May, PEPE's price increased by approximately 40 percent within a single day.
It rose again by another 40 percent in early June.
All these leaps occurred due to increased purchasing at the right time.
3. In the mid June price fell.
The currency subsequently declined by a good 20 percent.
This was because some whales sold their tokens to make a profit.
However, there were still other people who bought PEPE at a lower price, even at that falling period.

Which Occurrences Contributed to the Rise in the Price of PEPE (May-June 2025)?

  • Whale Bought Huge volumes of PEPE (June 15-18, 2025)
On June 15-17, the whale wallets saw an additional +44 billion PEPE tokens in balances.
Whale netflow increased at + 54 percent in a day.
The high level of purchases by this group of traders inspired other traders, and this fact contributed to the price increase.
  • Bullish Technical Set-up (Continuous May June 2025)
PEPE is in a falling wedge form, and this is a bull measure.
The MACD indicator has turned positive, and the RSI has remained within a healthy level.
This informed most traders that it was the right time to purchase and led to higher demand.
  • Buzz/Volume of Trading (May June 2025)
PEPE continued to trend on Twitter and crypto forums.
Trading volume had exceeded one billion dollars, attracting more speculators.
  • Whale has purchased 5.5 million dollars worth of PEPE (June 18, 2025)
Another whale wallet bought with PEPE 531 billion (~$5.5M) as the market dropped.
This gutsy act attracted greater attention to PEPE, as everyone runs after the money.

Pepe Coin Price History (2023–2025) and What They Show

  • PEPE Big Waves-Meme-Coin Demographics
The value of PEPE rises and falls dramatically, with significant declines correcting large one-day increases.
That is characteristic of meme coins that tend to be motivated more by hype, community chatter and large investors ("whales") than utility.
  • Blistering Growth Happens in Doses
PEPE leaped at times in value, when at other times it was radically reduced:
$$0.00000072 in April 2023 to $$ 0.00000126 in May 2023.
And then rising again, from approximately $$0.00000091 in January 2024 to approximately$$ 0.00000668 in April 2024.
And a massive run-up of approximately $$0.00000911 in October 2024 to roughly$$ 0.00001386 in January 2025.
The blasts: These are frequent occurrences that occur after prolonged stagnation and are typically after news or social media hype or whale accumulation.
  • And corrections err on the heels of all rallies--but nevertheless, it reaches higher lows
PEPE goes down after every major pump - but it does not go back to its previous lows:
It fell, however, after an increase in May 2023; although it remained above the launch price.
It decreased in October 2024 after the peak it reached in July 2024 but remained above the April 2024 levels.
Takeaway: This indicates a strong long term even the market could be volatile. Even the dips are higher than those before.
  • Routine: 2-3 Months of Peace -> 1 month of hype
PEPE invariably takes quiet stints of two or three months, and leaps ahead:
Fair: Jan Mar 2024 -> Boom: April 2024
Tense: Aug–Sep 2023 Jump: October 2023
Peace: February until April 2025 to Hype- May to June 2025
Lesson: First, timing. The smart traders keep an eye on these "quiet before the storm" situations.
  • Latest Price (~$0.00001101) Stands Tall following its Recent Decline
PEPE is not crashing even after dropping in the middle of June.
This can indicate that long-term owners and whales are not shaken.
Possibility: The next uprising may be in Q3 2025 in case of the pattern retention.

How to Buy Pepe Coin (PEPE)?

Pepe Coin can be purchased on several popular centralized exchanges and DEXs. For this example, we’ll walk through how to buy PEPE on Ourbit Exchange.
Steps to Buy PEPE on Ourbit:
  1. Register: Visit Ourbit and create a free account.
  2. Deposit USDT: Add Tether (USDT) to your Ourbit account via crypto deposit.
  3. Search PEPE: Locate the PEPE/USDT trading pair.
  4. Place an Order: Choose a market or limit order to buy your desired amount of PEPE.

PEPE FAQ

1. Can Pepe Coin Reach $1?

In short: Highly unlikely.
Let’s do the math: PEPE has a total supply of 420.69 trillion tokens. For PEPE to reach $1 per token, the market cap would need to hit over $420 trillion—which is more than 20 times the total value of the entire global economy.
So while it may never reach $1, it could still deliver multiples of returns in smaller denominations. A move from $0.000011 to $0.00005, for instance, would be a 355% gain.

2. Pepe Coin Price Prediction (2025–2030)

2025 Forecast:

Bullish Case: $0.000025
Why such a target?
Whale Accumulation: Not only did huge wallets purchase more than 500 billion PEPE in June 2025, but this indicates investor confidence.
Viral Momentum: PEPE has demonstrated the ability to become viral within a short period (as it happened in April 2023 and April 2024), which results in instantaneous price increases.
Technical trends: Currently, charts indicate a bullish trend, such as a MACD flip and a falling wedge breakout, which is often followed by significant upside shifts.
Market Sentiment: PEPE acted as one of the top-trending meme coins, leveraging Twitter and Reddit sentiment to maintain hype.
Bearish Case: $0.000006
Why care?
Lack of Real Utility: PEPE still lacks a distinguishable use case, which would be detrimental to it in a more serious market.
Short-term hype: Meme coins tend to collapse spectacularly afterward, so PEPE might meet the same destiny in the case of diminishing interest.
Selling following a spike: In the past, PEPE has routinely declined sharply following an earnings push.

2026–2030 Long-Term Outlook:

If the meme coin trend remains hot, PEPE could reach $0.00005.
In a utility-focused market, PEPE could fall below $0.000005 due to a lack of real-world use.
Any partnerships, token burns, or ecosystem expansion could positively impact long-term price.
Important: These predictions are speculative and depend heavily on market sentiment and social media virality.

3. Is Pepe Coin a Good Investment?

Pepe Coin is best suited for speculators and enthusiasts of meme coins. It lacks real-world utility, technological innovation, or a viable business model. But it does offer:
  • Massive volatility and potential short-term returns
  • Strong community and brand recognition
  • High liquidity due to exchange listings
Pros:
  • Viral meme potential
  • Huge community support
  • Low entry cost
  • Exchange availability
Cons:
  • No utility or project roadmap
  • Vulnerable to pump-and-dump cycles
  • Not suitable for long-term investors

Final Thoughts

Pepe Coin is a meme-fueled rocket that demonstrates the immense power of internet culture in the world of finance. It was never meant to change the world—but it just might change your portfolio (for better or worse).
It stands as one of the most viral meme coins in history, with a massive online following and real trading volume to back it. If you're looking to speculate on crypto's fun side, PEPE could be your playground. But if you're a long-term investor seeking stability and utility, this frog may not be your prince.

Disclaimer: The information provided herein is for informational purposes only and does not constitute financial advice. Cryptocurrency investments are inherently risky; conduct thorough research before investing.